BMW unveils flat logo in first rebrand for two decades

Heritage German car manufacturer BMW has revealed its first logo change since 1997, featuring a minimalist, flat design and transparent backdrop.

BMW unveils 'flat logo' in first rebrand for two decades - Garage Wire

Volkswagen unveils new branding as part of company-wide reboot

BMW unveils flat logo in first rebrand for two decades - News Feed - ideon

Arabad MINI logo gets a strategic brand refresh

BMW unveils 'flat logo' in first rebrand for two decades - Garage Wire

BMW delves into history as it unveils first new logo since 1997

What's driving so many car brands to update their identity? - Design Week

BMW unveils new flat and transparent logo, geared towards openness and digitisation

Infiniti Launches Redesigned Badge, New Dealer Look And A New Scent

BMW redesigns its iconic logo

BMW Starts the Decade With a Flat New Logo

Flattening the Curve – Driven To Write

BMW unveils new flat and transparent logo, geared towards openness and digitisation

Case Study: BMW New Logo Rebranding - REBRAND Consulting

BMW delves into history as it unveils first new logo since 1997