Robert Cialdini: How To Master The Art Of 'Pre-Suasion

I spoke to Robert Cialdini, author of "Pre-Suasion: A Revolutionary Way to Influence and Persuade," about why he wrote this book after over thirty years, how pre-suasian is so important when persuading others, how to better influence your managers to get a promotion and his best career advice.
I spoke to Robert Cialdini, author of Pre-Suasion: A Revolutionary Way to Influence and Persuade, about why he wrote this book after over thirty years, how pre-suasian is so important when persuading others, how to better influence your managers to get a promotion and his best career advice.

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The Power of Pre-Suasion, Robert Cialdini

This used book is in Acceptable condition. The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini-the foremost expert on effective persuasion (Harvard Business Review)-explains how it's not necessarily the message itself that changes minds, but the key moment before you deliver that message.

Pre-Suasion: Channeling Attention for Change [Book]